WHY RECYCLED COFFEE?
WHAT ARE USED/SPENT COFFEE GROUNDS, A.K.A. COFFEE 'WASTE' ?
At Kaffe Bueno, we are all about giving life back to what most consider waste; we recycle used coffee grounds, or technically known as Spent Coffee Grounds (SCG) to extract healthy and high value components. In short, SCG is the coffee grounds remaining after your brew. SCG is a by-product with fine particle size and high organic load. Its chemical composition is based on cellulose, hemicelluloses, proteins, fat, polyphenols, minerals and different products formed by the Maillard reaction during the roasting process, such as melanoidins. These compounds have shown several biological activities, including antiproliferative, antioxidants, and antimicrobial effects (Mariotti-Celis et al. 2017).
WHY RECYCLED COFFEE?
WHAT ARE USED/SPENT COFFEE GROUNDS, A.K.A. COFFEE 'WASTE' ?
At Kaffe Bueno, we are all about giving life back to what most consider waste; we recycle used coffee grounds, or technically known as Spent Coffee Grounds (SCG) to extract healthy and high value components. In short, SCG is the coffee grounds remaining after your brew. SCG is a by-product with fine particle size and high organic load. Its chemical composition is based on cellulose, hemicelluloses, proteins, fat, polyphenols, minerals and different products formed by the Maillard reaction during the roasting process, such as melanoidins. These compounds have shown several biological activities, including antiproliferative, antioxidants, and antimicrobial effects (Mariotti-Celis et al. 2017).
WHY RECYCLED COFFEE?
WHAT ARE USED/SPENT COFFEE GROUNDS, A.K.A. COFFEE 'WASTE' ?
At Kaffe Bueno, we are all about giving life back to what most consider waste; we recycle used coffee grounds, or technically known as Spent Coffee Grounds (SCG) to extract healthy and high value components. In short, SCG is the coffee grounds remaining after your brew. SCG is a by-product with fine particle size and high organic load. Its chemical composition is based on cellulose, hemicelluloses, proteins, fat, polyphenols, minerals and different products formed by the Maillard reaction during the roasting process, such as melanoidins. These compounds have shown several biological activities, including antiproliferative, antioxidants, and antimicrobial effects (Mariotti-Celis et al. 2017).
“QUOTE ABOUT COFFEE BEING A MIRACLE PLANT FULL OF BENEFITS”
COFFEE + BIOTECH = HEALTHIER LIFESTYLE
“QUOTE ABOUT COFFEE BEING A MIRACLE PLANT FULL OF BENEFITS”
COFFEE + BIOTECH = HEALTHIER LIFESTYLE
COFFEE + BIOTECH = HEALTHIER LIFESTYLE
What if waste wasn’t
waste but a resource?
Every decision shapes tomorrow. This campaign challenges us to redefine standards.
What if what we’ve long called waste was actually a wasted resource?
What if coffee was not just a beverage, but a gateway to active, functional ingredients?
What if we embraced the natural colours of the earth — instead of bleaching away its power?
The industry’s obsession with whiteness has sterilised beauty.
But consumers are choosing authenticity over sterility.
We can’t serve a new world with old standards.
To the brands, formulators, and conscious creators — are you ready to co-create with nature?
Formulate with Nature, Not Against It
[Velvet Milk Cleanser]
with KLEANSTANT®
[Multipurpose Koffeeglow Elixir]
with KAFFOIL-R®
[Brightening Face Cleanser]
with KLEANSTANT® & KAFFFIBRE®
Our formulations are powered by our
high-performance 100% natural and upcycled ingredients—KLEANSTANT®, KAFFIBRE®, KAFFAIR®, KAFFAGE®, KAFFOIL®.
Nature is not separate
from us - We are Nature.
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